Digital Marketing Course in Okhla
Digital Marketing Course in Okhla Phase 1 2, 3 provides one of the Best Digital Marketing Courses in Okhla, which provides the foremost training solution for Digital Marketing. We deliver you the best layout of every single and specialized course which is applied by calling these times. Digital Marketing Course in Okhla has the particular add up to understudies and coaches which leads you at each progress of your prosperity.
Digital Marketing, is a way of promoting particular products or brands via different forms of electronic media, which differs from traditional marketing also known as offline marketing.
SEO Overview
First of all, we’ll see what SEO exactly Is and what kind of process we need to follow to get higher rankings in major search engines like Google, Yahoo, and Bing.
Basic Website Designing:
After getting a basic idea of Search Engine Optimisation our next step is to know about the basic website codes like HTML and CSS. we’ll how we can create, edit and download or upload a website using software like Adobe Dreamweaver and File Zila.
Google Keyword Planner:
In this module, we’ll start working with the advanced techniques of Search Engine Optimization. first of all, we’ll see how we can find out the keywords people searching for over the net regarding our business. before starting with the main process of SEO we must have a bunch of keywords to work with.
On-Page SEO:
Researching keywords now the time is to work with them. first of all, we need to make our website Search Engine friendly by placing our keywords on some appropriate places on our website so that the search engines can categorize our website in a proper category with our targeted keywords.
Off-Page SEO:
On-page Optimization, the time is for Off-page SEO. Off-Page, SEO is also called link building. we need to make a strong link building to make an authority of our website in the eyes of search engines so that our site can achieve higher rankings.
Google Algorithms:
Google Algorithms are also called quality checkers of Google. Google has five major algorithms to judge the quality structure of a website. if we’re not following the quality guidelines of the giant search engine then our site may get penalized at any time. Content Marketing and Guidelines
Content is very important if you want to market your products and services online. there is only content that can help you make maximum conversions. It’s also very important in the eyes of search engines. you can easily get higher rankings if your content is following all the quality guidelines of Google and other major search engines.
Google Webmaster Tools:
Google Webmaster Tool is a free tool from the house of Google with the help of we can submit our website to Google for indexation and can track the performance of it in Google search. with the help of this tool, we can track many things like how many clicks we’re getting on our targeted keywords and what is the position of our website in Google search results.
Google Analytics Tool:
Again a free tool from the house of Google. Google Analytics Tool is very important in SEO. this tool can help us to track our visitors. we can track how many visitors our site is getting on a daily, weekly, or monthly basis and where those visitors are coming from.
Social Media Overview
First of all, we’ll see what social media exactly is? and how we can get the benefit and promote our business on various social media networks like Facebook, Twitter, Google Plus, and Youtube.
Facebook (Optimization & Marketing):
Facebook is the world’s best social networking site. we can get tons of traffic through this giant. we’ll see how we can create Facebook profiles, business pages, and groups on Facebook.
Google Plus Optimization:
This module will cover Google plus optimization in which we’ll learn how we can create business and personal pages on Google plus. what are Google plus communities and how we can get benefit from them? we’ll also see how to track visitors on Google plus pages and how to optimize our Google plus page to get more followers and traffic to our website.
Twitter (Optimization & Marketing):
Twitter is the world’s largest social networking site on earth used by celebrities and brands. Twitter can bring us thousands of visitors every day if our campaign is on right track. Learn how to create business pages on Twitter and how to optimize them for more followers and clicks for our website to get maximum exposure from them.
Youtube (Optimization & Marketing):
Youtube is another best site to promote a business through videos. Youtube can bring us thousands of visitors every day. It’s the best website to promote a business through video marketing.
Google Adwords (PPC) Overview:
First of all, we’ll get an introduction to Pay Per Click advertisements. we’ll see what Google Adwords exactly is and how we can get benefit from Google Adwords Paid campaigns like text advertisements, banner advertisements, and video advertisements.
Google Adwords Control Panel (Dashboard)
After an intro to Google Adwords, we’ll start working with the Adwords control panel in which we’ll learn researching keywords, creating Ad Campaigns like text, banners, and videos, creating ad groups and ads. we’ll also learn conversion tracking, remarketing, negative and positive keyword marking.
Google Adwords Advanced Display:
After Google fundamentals, we’ll learn about Google Advanced display and attempt to clear the exam. in this module, we’ll cover all the aspects of Google display advertisements and will see the best practices to optimize our display (Banner) advertisements programs in Google Adwords.
Google Adwords Advanced Search:
In this module, we’ll cover the best practices and advance concepts of creating managing, and optimizing search advertisements. after studying the main concepts of Google search networks we’ll try to clear the exam.
For existing batches and corporate training, you can either apply an online inquiry form or can contact us at 9555696058, Digital Marketing Institute in Okhla Phase1 2, Delhi, Govindpuri, Kalkaji.